English Lesson
Steve Jobs Course Summation
Case Study
Getting Started

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Key takeaways from this case study


Part 1: The Evolution of Technology


Part 2: Innovation and Its Impact


Part 3: Leadership and Vision


Part 4: Corporate Strategy and Turnarounds


Part 5: Marketing and Branding


Part 6: Workplace Culture


Conclusion

Technology, innovation, leadership, strategy, marketing, and culture intertwine to create transformative success, as exemplified by Steve Jobs and Apple. Key lessons include:

Activity
  1. Skim the article and highlight the top 5 vocabulary words that you have learned.
  2. List 3 key ideas from this article that has had an impact on your thinking.
Discussion
  1. You and your partner must collaborate and list 4 key ideas from the article.  
  2. In collaborative effort, you and your partner must rank the key ideas in order of importance. (They may all be equally important, but this is a language exercise). Defend your reasoning to the class or your professor.